The Business Buzz

Marketing systems for Metro Atlanta service businesses

Practical, no-hype articles on getting found, answering every lead, and earning repeat work, built around the six R6 systems. Written by Eric Mathieu.

New articles every Tuesday.

The R6 Framework: The 6 Marketing Systems Every Service Business Needs

The R6 Framework: The 6 Marketing Systems Every Service Business Needs

Eric Mathieu
Published on: 31/10/2026

The R6 Framework breaks marketing into six systems: Reliability, Reputation, Readiness, Resell, Remarket, and Reach. What each one does and where to start.

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